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I worked in nonprofit PR for many years, so I know that many underfunded campaigns succeed because they are designed to attract OPM--Other People's Money. We need to raise public awareness of our impending doom by marshalling OPR--Other People's Resources--and giving them win-win opportunities to achieve their goals by getting involved in supporting our cause. For instance, Seattle Councilmember Sawant's relentless hunger for publicity can be harnessed to work for us, even if there's no chance the Council will act in our favor. She can make tens of thousands of pax aware of this issue through her usual grandstanding
To fight this new policy (--and Boober's Charlotte surge scam, which is looming in the wings awaiting eventual national expansion/adoption--), drivers' only hope of success lies in mobilizing outraged pax to complain to Gryft and take their business to Boober.
Rideshare customers like to believe that they are supporting their local drivers. Many pax have told me that they know drivers get 80% of the charged fare. If pax were to find out the truth about how little of what Gryft (and Boober) is charging them actually gets paid to us, they *will* be outraged.
Someone here commented--correctly--that drivers will lose in the court of public opinion if our complaints/protest appear self-serving and predatory (towards what pax pay). We cannot succeed if pax believe we simply want to continue making money off them.
Pax assume we get most of what they pay to Gryft. All we need to do is inform & educate them about how Gryft (and/or Boober) is paying us an even smaller percentage of what they charge the pax. Get pax outraged, and both Gryft and Boober will tread cautiously to avoid losing business (especially to each other).
This can be done through social media; outreach to local journalists & online media; public protests by drivers *and their families* threatened with financial ruin (ideally joined by sympathetic pax), covered by TV and bloggers; and simple information sheets available in our cars for pax to read and take with them. I plan to write such an information sheet and pass it out to my pax. I know which media outlets and reporters to target, too.
Anyone who would like to help with input for the fact sheet can do so (via PM) by supplying me with well-executed graphics that illustrate the loss of income from Gryft's deprecation (removal) of PT. (Also, for Boober's Charlotte surge scam.) If you're willing to explain the economic impact of these proposed policies in interviews with local (or national) media outlets, let me know.
Other ways to help:
Identify a lawyer willing to work with/for us on (preventing) arrests for blocking streets or venues.
Supply materials for protest/picket signs.
Supply loudspeakers.
Share contact info for influencers you know in government, the (news & entertainment) media, and nonprofits who would be likely to support us.
If you know someone who runs a printing or copy shop and is willing to let us create/copy public-education materials, let me know.
To fight this new policy (--and Boober's Charlotte surge scam, which is looming in the wings awaiting eventual national expansion/adoption--), drivers' only hope of success lies in mobilizing outraged pax to complain to Gryft and take their business to Boober.
Rideshare customers like to believe that they are supporting their local drivers. Many pax have told me that they know drivers get 80% of the charged fare. If pax were to find out the truth about how little of what Gryft (and Boober) is charging them actually gets paid to us, they *will* be outraged.
Someone here commented--correctly--that drivers will lose in the court of public opinion if our complaints/protest appear self-serving and predatory (towards what pax pay). We cannot succeed if pax believe we simply want to continue making money off them.
Pax assume we get most of what they pay to Gryft. All we need to do is inform & educate them about how Gryft (and/or Boober) is paying us an even smaller percentage of what they charge the pax. Get pax outraged, and both Gryft and Boober will tread cautiously to avoid losing business (especially to each other).
This can be done through social media; outreach to local journalists & online media; public protests by drivers *and their families* threatened with financial ruin (ideally joined by sympathetic pax), covered by TV and bloggers; and simple information sheets available in our cars for pax to read and take with them. I plan to write such an information sheet and pass it out to my pax. I know which media outlets and reporters to target, too.
Anyone who would like to help with input for the fact sheet can do so (via PM) by supplying me with well-executed graphics that illustrate the loss of income from Gryft's deprecation (removal) of PT. (Also, for Boober's Charlotte surge scam.) If you're willing to explain the economic impact of these proposed policies in interviews with local (or national) media outlets, let me know.
Other ways to help:
Identify a lawyer willing to work with/for us on (preventing) arrests for blocking streets or venues.
Supply materials for protest/picket signs.
Supply loudspeakers.
Share contact info for influencers you know in government, the (news & entertainment) media, and nonprofits who would be likely to support us.
If you know someone who runs a printing or copy shop and is willing to let us create/copy public-education materials, let me know.
