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One of my hobbies and passions for years has been Swiss watches. Particularily Rolex, Baume & Mercier, Patek Philippe, etc. I own a number of them, and actively participate in a couple of watch forums on the internet, and it's always a jealous point of contention (particularily with Rolex) that the people who wear them do so because we are all insecure and attention seeking assholes. Well, I decided to test the theory of "product recognition" as I was driving Uber. So, I took a couple of my pieces out of my safe and started wearing them daily while driving.

Pics of the watches I used are attached. The gold one was not used in the survey as I had just sold it.

I would not have done this in LA or Chicago FWIW......LOL !! I am in Canada where we all say "sorry" to everyone all the time.

FWIW in the article, the term "WIS" means "Watch Idiot Savant".......or someone who is actively passionate and knowledgeable about them.

Any other watch nuts here ?

Objective

To confirm or dispel the preconceived notion that the general public can easily recognize ROLEX wristwatches, and that they will act and/or respond differently, and in an obvious manner, to the wearer of same.

Methodology

Utilizing my position as a driver for a ride sharing service grants me the exposure to a wide cross section of the general public on a daily basis. Each day for 3 months I would wear a genuine ROLEX watch, and part way thru the collection of data, I would change ROLEX watches for one of a different design and metal composition, as well as, I would also wear a "control" timepiece, which was a non-Rolex item.

The ROLEX watches worn were a reference #126300 Datejust 41 in steel with a Jubilee bracelet, smooth bezel, and Rhodium dial, and then a reference #116713LN GMT Master II in two tone Gold and Steel. At the time of the survey I did not have any full gold pieces in my collection, however, as two tone watches are commonly derided as being "too flashy" I decided that this would suffice. The control watch was a TISSOT PRC200 chronograph in polished steel, with a custom bright yellow ostrich leather band and deployment, made by Aaron Bespoke in Montreal.

A sample base of 1,000 riders was to be tabulated, as this size is what is most commonly utilized by major polling firms such as Gallup and others, and their reactions and responses, if any, recorded for future use.

I operate my vehicle from 4:00 AM until 6:00 PM in the middle to upper class demographic areas of a city, with contains a metropolitan population of approximately 1.3MM inhabitants. The vast majority of my clients are business travellers, business people, retail/service employees and students, as well as those of an undetermined nature. The mix of female to male riders is 50/50.

This survey was done during the warm summer months, and at all times a short sleeve shirt was worn, so that I could expose the timepiece to the rider in a non-obvious manner.

At all times my hands were positioned at 10/2 o'clock position on the steering wheel while in motion, but when stopped, I often placed my left hand at 12 o'clock on the steering wheel if the rider was sitting in the right rear seat (60%) of my vehicle. If the rider was in the left rear seat (10%) I would place my elbow on the window frame and rest my head on my hand. If the rider was in the front passenger seat (30%), no special considerations were taken to offer unobstructed views of the ROLEX, or the control watch.

At no time did I verbally mention any timepiece I was wearing, and only upon a direct comment or question from a rider, did a discussion take place.

I briefly glanced at each rider thru my dark sunglasses numerous times to see if they were focused overtly on my wrist while the vehicle was safely stopped. Other than noted below by those who made comments to me, no one seemed preoccupied with what was on my wrist at any time.

RESULTS

A total of 1,076 riders were tabulated.
9 made direct verbal comments to me while in the vehicle (00.83 %)
5 of them were wearing a ROLEX while doing so (00.46%).
1 was wearing a Panerai.
The remaining 3 knew the make and model of the subject watch, but were not wearing what we would consider to be a higher end SWISS luxury watch brand at the time.
No one made derogatory comments, or discussed the cost of the watches at any time.
No one seemed to focus their gaze on my wrist at any time except the WIS in my vehicle.
17 people commented on the yellow strap on my TISSOT within the 2 weeks that I wore it during my driving (1.59 %).

CONCLUSIONS

People will notice that you have something on your wrist, as evidenced by the commentary regarding the bright yellow strap on my TISSOT. I received 10 times as many comments on the watch strap alone, as I did on any of the ROLEX timepieces that I wore.

An overwhelmingly vast majority of people absolutely CANNOT tell the difference between a $15,000+ ROLEX and a $150 Michael Kors/FOSSIL/Invicta/Steinhart, etc, mall watch, nor do they even care.

If they do notice, they won't say anything unless they have a direct interest in watches, but most likely no commentary or further interaction will be forthcoming, unless they are a ROLEX wearing WIS. In this case, you can expect a healthy and interesting discussion.

There are not a lot of ROLEX wearers out there in the general public in the demographic I transport. In fact, it was much smaller than I expected, especially if the sales hype surrounding the brand, and the perceived inventory shortages at Rolex dealers are to be believed.

If you like expensive Swiss watches, buy them solely for yourself, because no one else is going to know or care that you are wearing one on your wrist. The only statement you are making when you do so, is to yourself. And, that is why we all buy nice things for ourselves, to make us feel good, regardless of what they are.

Having personally owned numerous full yellow gold ROLEX pieces, and worn them daily for two years, I can state that the results shown in my survey, had I utilized one of them, would have been the same, as no one ever made a comment about my watches, unless they they personally owned one themselves.

View attachment 313221

View attachment 313232

View attachment 313225
Dude, you've got nothing on my Casio ?
 

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Must just be me... I could care less what's on your wrist, in fact in today's smart phone toting society I honestly think wrist watches are outdated and tacky... BUT that's just my opinion.. but in the same breath .... If you get robbed while wearing it and driving umm maybe you'll have better sense next time?

IMHO I can find many better things to spend money on...but that's me...
At the end of the day, this is correct...unless it's a Rolex or a expensive looking watch, which bad can come of it, nobody truly cares outside of watch enthusiast. I picked up a guy that recognized my Seiko SKX009 which then hints me that he is indeed a watch enthusiast and we struck up a convo. However, if someone points a gun to my head for that Seiko then I would gladly give it to them because it is inexpensive but perhaps the point is don't wear anything expensive while ubering.
 

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Dude, you've got nothing on my Casio ?
was yours the calculator?

mine was the calculator.

I don't like watches in general but I have a 'smart' one so low-key I can text or do a quick glance at info/email and change songs without bringing out my phone.

esp in public places where people like to snatch and dash.
 

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One of my hobbies and passions for years has been Swiss watches. Particularily Rolex, Baume & Mercier, Patek Philippe, etc. I own a number of them, and actively participate in a couple of watch forums on the internet, and it's always a jealous point of contention (particularily with Rolex) that the people who wear them do so because we are all insecure and attention seeking assholes. Well, I decided to test the theory of "product recognition" as I was driving Uber. So, I took a couple of my pieces out of my safe and started wearing them daily while driving.

Pics of the watches I used are attached. The gold one was not used in the survey as I had just sold it.

I would not have done this in LA or Chicago FWIW......LOL !! I am in Canada where we all say "sorry" to everyone all the time.

FWIW in the article, the term "WIS" means "Watch Idiot Savant".......or someone who is actively passionate and knowledgeable about them.

Any other watch nuts here ?

Objective

To confirm or dispel the preconceived notion that the general public can easily recognize ROLEX wristwatches, and that they will act and/or respond differently, and in an obvious manner, to the wearer of same.

Methodology

Utilizing my position as a driver for a ride sharing service grants me the exposure to a wide cross section of the general public on a daily basis. Each day for 3 months I would wear a genuine ROLEX watch, and part way thru the collection of data, I would change ROLEX watches for one of a different design and metal composition, as well as, I would also wear a "control" timepiece, which was a non-Rolex item.

The ROLEX watches worn were a reference #126300 Datejust 41 in steel with a Jubilee bracelet, smooth bezel, and Rhodium dial, and then a reference #116713LN GMT Master II in two tone Gold and Steel. At the time of the survey I did not have any full gold pieces in my collection, however, as two tone watches are commonly derided as being "too flashy" I decided that this would suffice. The control watch was a TISSOT PRC200 chronograph in polished steel, with a custom bright yellow ostrich leather band and deployment, made by Aaron Bespoke in Montreal.

A sample base of 1,000 riders was to be tabulated, as this size is what is most commonly utilized by major polling firms such as Gallup and others, and their reactions and responses, if any, recorded for future use.

I operate my vehicle from 4:00 AM until 6:00 PM in the middle to upper class demographic areas of a city, with contains a metropolitan population of approximately 1.3MM inhabitants. The vast majority of my clients are business travellers, business people, retail/service employees and students, as well as those of an undetermined nature. The mix of female to male riders is 50/50.

This survey was done during the warm summer months, and at all times a short sleeve shirt was worn, so that I could expose the timepiece to the rider in a non-obvious manner.

At all times my hands were positioned at 10/2 o'clock position on the steering wheel while in motion, but when stopped, I often placed my left hand at 12 o'clock on the steering wheel if the rider was sitting in the right rear seat (60%) of my vehicle. If the rider was in the left rear seat (10%) I would place my elbow on the window frame and rest my head on my hand. If the rider was in the front passenger seat (30%), no special considerations were taken to offer unobstructed views of the ROLEX, or the control watch.

At no time did I verbally mention any timepiece I was wearing, and only upon a direct comment or question from a rider, did a discussion take place.

I briefly glanced at each rider thru my dark sunglasses numerous times to see if they were focused overtly on my wrist while the vehicle was safely stopped. Other than noted below by those who made comments to me, no one seemed preoccupied with what was on my wrist at any time.

RESULTS

A total of 1,076 riders were tabulated.
9 made direct verbal comments to me while in the vehicle (00.83 %)
5 of them were wearing a ROLEX while doing so (00.46%).
1 was wearing a Panerai.
The remaining 3 knew the make and model of the subject watch, but were not wearing what we would consider to be a higher end SWISS luxury watch brand at the time.
No one made derogatory comments, or discussed the cost of the watches at any time.
No one seemed to focus their gaze on my wrist at any time except the WIS in my vehicle.
17 people commented on the yellow strap on my TISSOT within the 2 weeks that I wore it during my driving (1.59 %).

CONCLUSIONS

People will notice that you have something on your wrist, as evidenced by the commentary regarding the bright yellow strap on my TISSOT. I received 10 times as many comments on the watch strap alone, as I did on any of the ROLEX timepieces that I wore.

An overwhelmingly vast majority of people absolutely CANNOT tell the difference between a $15,000+ ROLEX and a $150 Michael Kors/FOSSIL/Invicta/Steinhart, etc, mall watch, nor do they even care.

If they do notice, they won't say anything unless they have a direct interest in watches, but most likely no commentary or further interaction will be forthcoming, unless they are a ROLEX wearing WIS. In this case, you can expect a healthy and interesting discussion.

There are not a lot of ROLEX wearers out there in the general public in the demographic I transport. In fact, it was much smaller than I expected, especially if the sales hype surrounding the brand, and the perceived inventory shortages at Rolex dealers are to be believed.

If you like expensive Swiss watches, buy them solely for yourself, because no one else is going to know or care that you are wearing one on your wrist. The only statement you are making when you do so, is to yourself. And, that is why we all buy nice things for ourselves, to make us feel good, regardless of what they are.

Having personally owned numerous full yellow gold ROLEX pieces, and worn them daily for two years, I can state that the results shown in my survey, had I utilized one of them, would have been the same, as no one ever made a comment about my watches, unless they they personally owned one themselves.

View attachment 313221

View attachment 313232

View attachment 313225
Oh yeah baby. Now you're jealous. C'mon admit.... JEALOUS JEALOUS JEALOUS!
Watch Analog watch Rectangle Clock Font
 

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Oh yeah baby. Now you're jealous. C'mon admit.... JEALOUS JEALOUS JEALOUS! View attachment 367078
the Casio F-91W digital watch was declared to be 'the sign of al-Qaeda' and a contributing factor to continued detention of prisoners by the analysts stationed at Guantanamo Bay. Briefing documents used to train staff in assessing the threat level of new detainees advise that possession of the F-91W and the A159W - available online for as little as £4 - suggests the wearer has been trained in bomb making by al-Qaeda in Afghanistan.

 
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the Casio F-91W digital watch was declared to be 'the sign of al-Qaeda' and a contributing factor to continued detention of prisoners by the analysts stationed at Guantanamo Bay. Briefing documents used to train staff in assessing the threat level of new detainees advise that possession of the F-91W and the A159W - available online for as little as £4 - suggests the wearer has been trained in bomb making by al-Qaeda in Afghanistan.
That's hilarious those watches were also the timing mechanism for and contained within each of the uni-bombers bombs.
 

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the Casio F-91W digital watch was declared to be 'the sign of al-Qaeda' and a contributing factor to continued detention of prisoners by the analysts stationed at Guantanamo Bay. Briefing documents used to train staff in assessing the threat level of new detainees advise that possession of the F-91W and the A159W - available online for as little as £4 - suggests the wearer has been trained in bomb making by al-Qaeda in Afghanistan.


Seriously, wealthy people (not celebrities) rarely spend more than $75 for a watch. They know the value of money
So instead of wasting $10,000 or $60,000, let alone $540,000 on luxury watches to imitate B-listers, join the world's most powerful men by wearing a $50 Timex or Swatch, Casio or Citizen, and donate the difference to saving lives of those who have no power
 
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donate the difference to saving lives of those who have no power
But if those who have no power are allowed to exist any longer they are going to reproduce an amount of more powerless people so huge we cannot sustain it. Buy Rolexes. PS these rich people who roll out with casios and timex's are great but I promise that they own some expensive stuff. Be it art or wine or trips they do it big. Watches aren't their thing or they work in a roll where a Rolex would be inappropriate possibly. Fine but these people own boats and choppers don't kid yourself.
 

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16,155 Posts

Seriously, wealthy people (not celebrities) rarely spend more than $75 for a watch. They know the value of money
So instead of wasting $10,000 or $60,000, let alone $540,000 on luxury watches to imitate B-listers, join the world's most powerful men by wearing a $50 Timex or Swatch, Casio or Citizen, and donate the difference to saving lives of those who have no power
Yeah they would rather buy planes, mega yachts and penthouses.
That and they already got the time as the PA is always telling them it time to go to the next appointment.
 
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Ok whatever when I am waiting in the waiting room at the docor or waiting on pax to get in the car or just daydreaming at home I will stare at the orange lightning bolt which is the second hand of my timepiece and I will get lost just watching it smoothly go around and around. Three or four minutes could easily go by. It’s one of few pleasures I have in life.
 

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I'm a bit of a WIS myself, but at a much lower price point (Seiko 5, Orient, et. al.) People will probably only notice a watch if they are into watches themselves or the watch itself is "blingy" (yellow gold, diamonds, etc.) There are a couple that come to mind that 99% of the lay public would never notice, but 99% of watch fans would.

Examples:

Speedmaster Professional
JLC Reverso (in steel)
Grand Seiko
Lange 1 or Saxonia (in white gold)

You could probably get away with any of these watches without a passing glance from anyone looking to steal it from you. But, honestly, the two-tone GMT is pushing your luck. You should probably save that for driving a golf cart with the rest of the duffers.

Watch Brown Analog watch Product Silver
 
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FWIW, tips never changed during my survey, they are still shitty ROTFLMAO !!!!.........and if I had thought my chances of getting robbed, were, well, seriously above average, I wouldn't have done it. I am specifically insured for these items anyways. I just cannot travel internationally (outside of the continental North America) as I am not covered if I wear one and incur a loss.

That was the point of the whole thing, to bust the myth that having an expensive and supposedly "flashy" watch gave the wearer attention.

It does not.

The watch forums where I participate and posted this had some funny reactions. The guys and dealers who sold watches either didn't believe I actually did it, or tried to poke holes in my methodology, as they desperately need this myth to continue to do business.
I was going to say... comments or tips??? If I was a ghetto pax, I'd be like .. "Look at ******'s fancy watch!! He don't need no tips! He riiiich!!"

I'm messing with you! It's cool that you're very knowledgeable about such time pieces. My secret to not aging is, I don't wear a watch ?

In junior high I wore Swatch Watches!!

Product Tool Font Material property Parallel
 

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Certain types of women in bars notice.

They can spot a counterfit by movement of the second hand.
One of my hobbies and passions for years has been Swiss watches. Particularily Rolex, Baume & Mercier, Patek Philippe, etc. I own a number of them, and actively participate in a couple of watch forums on the internet, and it's always a jealous point of contention (particularily with Rolex) that the people who wear them do so because we are all insecure and attention seeking assholes. Well, I decided to test the theory of "product recognition" as I was driving Uber. So, I took a couple of my pieces out of my safe and started wearing them daily while driving.

Pics of the watches I used are attached. The gold one was not used in the survey as I had just sold it.

I would not have done this in LA or Chicago FWIW......LOL !! I am in Canada where we all say "sorry" to everyone all the time.

FWIW in the article, the term "WIS" means "Watch Idiot Savant".......or someone who is actively passionate and knowledgeable about them.

Any other watch nuts here ?

Objective

To confirm or dispel the preconceived notion that the general public can easily recognize ROLEX wristwatches, and that they will act and/or respond differently, and in an obvious manner, to the wearer of same.

Methodology

Utilizing my position as a driver for a ride sharing service grants me the exposure to a wide cross section of the general public on a daily basis. Each day for 3 months I would wear a genuine ROLEX watch, and part way thru the collection of data, I would change ROLEX watches for one of a different design and metal composition, as well as, I would also wear a "control" timepiece, which was a non-Rolex item.

The ROLEX watches worn were a reference #126300 Datejust 41 in steel with a Jubilee bracelet, smooth bezel, and Rhodium dial, and then a reference #116713LN GMT Master II in two tone Gold and Steel. At the time of the survey I did not have any full gold pieces in my collection, however, as two tone watches are commonly derided as being "too flashy" I decided that this would suffice. The control watch was a TISSOT PRC200 chronograph in polished steel, with a custom bright yellow ostrich leather band and deployment, made by Aaron Bespoke in Montreal.

A sample base of 1,000 riders was to be tabulated, as this size is what is most commonly utilized by major polling firms such as Gallup and others, and their reactions and responses, if any, recorded for future use.

I operate my vehicle from 4:00 AM until 6:00 PM in the middle to upper class demographic areas of a city, with contains a metropolitan population of approximately 1.3MM inhabitants. The vast majority of my clients are business travellers, business people, retail/service employees and students, as well as those of an undetermined nature. The mix of female to male riders is 50/50.

This survey was done during the warm summer months, and at all times a short sleeve shirt was worn, so that I could expose the timepiece to the rider in a non-obvious manner.

At all times my hands were positioned at 10/2 o'clock position on the steering wheel while in motion, but when stopped, I often placed my left hand at 12 o'clock on the steering wheel if the rider was sitting in the right rear seat (60%) of my vehicle. If the rider was in the left rear seat (10%) I would place my elbow on the window frame and rest my head on my hand. If the rider was in the front passenger seat (30%), no special considerations were taken to offer unobstructed views of the ROLEX, or the control watch.

At no time did I verbally mention any timepiece I was wearing, and only upon a direct comment or question from a rider, did a discussion take place.

I briefly glanced at each rider thru my dark sunglasses numerous times to see if they were focused overtly on my wrist while the vehicle was safely stopped. Other than noted below by those who made comments to me, no one seemed preoccupied with what was on my wrist at any time.

RESULTS

A total of 1,076 riders were tabulated.
9 made direct verbal comments to me while in the vehicle (00.83 %)
5 of them were wearing a ROLEX while doing so (00.46%).
1 was wearing a Panerai.
The remaining 3 knew the make and model of the subject watch, but were not wearing what we would consider to be a higher end SWISS luxury watch brand at the time.
No one made derogatory comments, or discussed the cost of the watches at any time.
No one seemed to focus their gaze on my wrist at any time except the WIS in my vehicle.
17 people commented on the yellow strap on my TISSOT within the 2 weeks that I wore it during my driving (1.59 %).

CONCLUSIONS

People will notice that you have something on your wrist, as evidenced by the commentary regarding the bright yellow strap on my TISSOT. I received 10 times as many comments on the watch strap alone, as I did on any of the ROLEX timepieces that I wore.

An overwhelmingly vast majority of people absolutely CANNOT tell the difference between a $15,000+ ROLEX and a $150 Michael Kors/FOSSIL/Invicta/Steinhart, etc, mall watch, nor do they even care.

If they do notice, they won't say anything unless they have a direct interest in watches, but most likely no commentary or further interaction will be forthcoming, unless they are a ROLEX wearing WIS. In this case, you can expect a healthy and interesting discussion.

There are not a lot of ROLEX wearers out there in the general public in the demographic I transport. In fact, it was much smaller than I expected, especially if the sales hype surrounding the brand, and the perceived inventory shortages at Rolex dealers are to be believed.

If you like expensive Swiss watches, buy them solely for yourself, because no one else is going to know or care that you are wearing one on your wrist. The only statement you are making when you do so, is to yourself. And, that is why we all buy nice things for ourselves, to make us feel good, regardless of what they are.

Having personally owned numerous full yellow gold ROLEX pieces, and worn them daily for two years, I can state that the results shown in my survey, had I utilized one of them, would have been the same, as no one ever made a comment about my watches, unless they they personally owned one themselves.

View attachment 313221

View attachment 313232

View attachment 313225
 
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