I only waited 2 weeks, but I'm in a small town area in podunk, Iowa. I've been "online" 3 evenings for a total of 6 hours and had 5 riders.
I'm only doing it to have something to do during the time I would normally be sitting in my daughter's dance studio waiting for her to finish class. I have a good gas-mileage car and people in Iowa are generally nice. College students don't tip, but I'll keep doing it for a while. Tons of people in my area don't even know what Uber *is*, so I'm thinking demand will go up over time. It's still paying me more than sitting and waiting. 